May, 2020 - Pauliina Rasi Communications

Media Kit ABC for Small Business Owners

by Pauliina Rasi | May 20, 2020 | Comms

Draft a media kit that supports your story and piques the media’s interest. I know, I know, just last week I argued that you should not waste your time on writing and sending press releases. And I have not changed my mind! While your chances to be noticed by the media...

How coronavirus enhanced my life as an entrepreneur

by Pauliina Rasi | May 14, 2020 | Entrepreneurship, Productivity

Coronavirus turned almost everything upside down in spring 2020. But it had four major positive effects on my business. Wow, what a ride these last eight weeks have been! On one hand, the time seems to have flown past me – and on the other hand the beginning of...