There are 4 very common mistakes most entrepreneurs make when starting to tell the world about their company. Find out how you can avoid them. How many entrepreneurs are there? I’ve got good news for you: I’m kicking this year off with a brand new content...
You shouldn’t be present on all social channels. Here’s how to choose one(s) that are perfect for just you and your company. Last week we started talking about strategy and how to decide where to be present. What did you decide? Now we’ll have a look...
If you have a small team – or you’re a one (wo)man show, you need to be strategic about your communications resources. But how do you choose what to do and what not to do? This is one of the most frequently asked questions I get when discussing strategy...
Small business owners wait too long before asking for help. But when is it a good moment to hire a copywriter – and when is it not? Here’s my take on the topic. YES. When you already know what you want. Maybe you’ve drafted some versions yourself, you know your...
Writers can’t just write – unfortunately. With the help of these apps I can minimise the time spent on boring administrative tasks and put more time on what I love the most. The world is full of apps and solutions that are supposed to make our life easier,...
Pitching can be scary, but it’s only because you might not have the right tools. An expert reveals her secret. Yikes, I do not like to talk about myself. So why did I sign up to Biliana Vassileva’s Pitch yourself with confidence workshop? Because I wanted to learn how...
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