How powerful brands can plan for bad publicity
When your brand grows, the risk of bad publicity increases. Prepare for that day to sail through the storm with ease and without fear. Parenting is a good school for crisis communication and reputation management. I shared the story of my daughter and the wine glasses...
What i learned from auditing small businesses’ social media accounts
Conducting Social Media Audits for small businesses and teams taught me three trends of content marketing. When I set out to conduct Digital Presence Audits at the end of last year, I planned to run a seasonal campaign to help small businesses and teams to refresh and...
Strengthen Your Social Media Presence with This 6-Point Audit Checklist
Does your company message get lost in social media? This quick 6-point list helps you correct the course and capture your audience’s attention. When was the last time you audited your business’ social media presence? If your answer sails between “Never”, “It’s been a...
Turn a Good Website into a Great One in 5 Steps and Within 2 Hours
What sets apart great business websites from good ones? Upgrade these five things on your website copy and make your website 100 % better – in only a couple of hours. Over half of entrepreneurs and business owners want to write their website copy...
How to (and Why) Leverage Content in Internal Communication
Content can improve – or destroy – internal communication, employee morale and company profitability. Which one is happening in your business? What do content creation and food delivery have in common? On the surface, it seems like not much, but if you saw...
Recent Comments