Write for your readers’ both brains
Your reader is craving both emotion and reason. Balance both elements to avoid clickbaits and keep your followers coming back. When you see a clickbait headline, what happens in your brain? Your curiosity peaks, emotions flare up, prejudices kick in. You can’t wait to...
Confessions of a business blogger
Writing 100 blog posts taught me to rise above embarrassment, spell my own name and know when to break the rules and when to obey them. It came so close that this blog post would never be published. A few weeks ago I was browsing through my blog archives, when a...
Flow state at your beck and call
The flow state is not a mysterious character with its own will. It’s something you can control and create. This is how. Writing is hard. This blog post was born from a true need. One day, I was sitting in front of my laptop feeling I had finally run out of...
12 tested & proven strategies to market your business throughout the summer season
All the secrets you need to know to consistently market your business and grow your audience – all while enjoying time off. What is your strategy to stay consistent with content marketing in the summer months? For many service-based businesses, it is the art of...
Have you Downloaded these 7 Content Creation Apps for Successful Communications Teams?
Try these apps to help your communication team create content that stands out from competition. When small communication teams want to create mighty results, content creation and planning apps can be so helpful. To help you find the sharpest needles from the haystack...
Recent Comments